No More Work-Life Balance Debates in Startups

Enough of 𝗪𝗼𝗿𝗸-𝗟𝗶𝗳𝗲 𝗕𝗮𝗹𝗮𝗻𝗰𝗲 , let’s shift the debate to 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲-𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗕𝗮𝗹𝗮𝗻𝗰𝗲

In the hustle of building a thriving business, we often hear the phrase “𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗶𝘀 𝗞𝗶𝗻𝗴,” but there’s another side to this coin: “𝗛𝗮𝗽𝗽𝘆 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗕𝘂𝗶𝗹𝗱 𝗞𝗶𝗻𝗴𝗱𝗼𝗺𝘀.

I at Coinshell build 100s of new businesses in a year who step up to form their own team and I always know how happy they’re with their first sale too.

It’s a cycle — take care of your employees, and they’ll take care of your customers. When employees feel valued, they bring their best selves to work. When customers feel valued, they keep coming back. Both are essential pillars of success.

Let’s remember, our journey isn’t just about delivering results; it’s about nurturing the people on both sides of the counter.

What do you prefer Employee Care or Customer Care ? 👇